Whirlpool Touchscreen Experience

World of Whirlpool is a hands-on appliance experience in the heart of Chicago, IL. Intended to spread awareness about Whirlpool brands as well as their appliances, the event was a fun and interactive space where customers could try appliances out in person, or attend workshops from professionals.

Craft an engaging, interactive refrigerator game in the lobby of the World of Whirlpool that could educate consumers on how to reach optimal storage of their everyday groceries utilizing a large touch screen mounted to the wall in the ground floor lobby.

We started by analyzing client interaction in the space and got started putting pen to paper on crafting an irresistible and equally fun to play experience. Overall, the game needed some goals around how it could educate the player along with rules.

The game ran non-stop because it quickly became the centerpiece of the showroom space. Years later, the installation is still going strong on the Whirlpool showroom floor.

Touchscreen Wall 
Built-in Plan

Provided only an outline of specs to a space that would fit Whirlpool's latest suite of appliances, we got to work and assembled a 7' tall touchscreen with the intention of creating a game that taught folks how to store food in a refrigerator properly.

Puzzle + Quiz

This simple puzzle game shuffled up players who must move tiles back into place to make the picture correct again.

Food Bytes

The entire project needed an identity. "The ultimate organization challenge?" "Can you keep your cool?" OrganizeIt came out on top.

Memory Game

Attraction attendees interact with tiles, pairing fruits and vegetables together until all pairs are found.

Ultimately we designed a game
that had ten food insights.

From those facts, we found it made sense to show types of food
and then ask the player to move it into the optimal storage location.

The Game

Users tap on food items, pairing them with where they should be properly stored in the refrigerator.

Game Identity

A name and logo were a necessity. "The ultimate organization challenge?" "Can you keep your cool?" Maybe list more names here? OrganizeIt is where the team landed.

Icon Library

Icons needed to represent the various types of food. They had to be whimsical in appearance and allow for subtle fun animations to elevate the appeal of the gaming experience.

Contact Me!

Phone: 309-258-6616
Email: keganjf1991@gmail.com
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